{"id":2953,"date":"2026-11-07T07:58:26","date_gmt":"2026-11-06T23:58:26","guid":{"rendered":"https:\/\/www.wensit.com.cn\/?page_id=2953"},"modified":"2026-11-07T07:58:26","modified_gmt":"2026-11-06T23:58:26","slug":"en-results","status":"publish","type":"page","link":"https:\/\/www.wensit.com.cn\/index.php\/en-results\/","title":{"rendered":"GEO Results & Measurement | Wensi Media"},"content":{"rendered":"\n
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WENSI MEDIA<\/p>\n\n

Agree How Results Are Measured Before Comparing Them<\/h1>\n\n

Platforms, question wording, sampling times and test counts affect data. Evaluation requires baseline, execution and retest records.<\/p>\n\n

Home<\/a> \/ Cases & Results<\/a><\/p>\n<\/div>\n\n

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MEASUREMENT<\/p>\n\n

Four Metrics, Four Different Questions<\/h2>\n\n

Define each metric at the outset and compare milestones under consistent conditions.<\/p>\n\n

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Brand Visibility<\/h3>\n\n

Check whether answers mention the brand and whether the information is accurate within the agreed question sample.<\/p>\n<\/div>\n<\/div>\n\n

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Brand Mention Rate<\/h3>\n\n

Valid answers mentioning the brand divided by the total valid test answers within the agreed scope.<\/p>\n<\/div>\n<\/div>\n\n

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Top 3 Presence<\/h3>\n\n

Agree recommendation ordering rules, then calculate the share of valid answers placing the brand in the Top 3.<\/p>\n<\/div>\n<\/div>\n\n

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Citation Sources<\/h3>\n\n

Record cited pages and materials to identify opportunities to improve brand content and external sources.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n

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REPORTING<\/p>\n\n

What a Useful Milestone Report Includes<\/h2>\n\n

Do not combine isolated appearances or figures from different questions or platforms into misleading comparisons.<\/p>\n\n